Train your brand with Alberto Henere from Heneco: financing and brands
We are what we manage to build with our circumstances. Today more than ever, with the circumstances we've been given to live through, standing still is not an option.
We are what we manage to build with our circumstances. Today more than ever, with the circumstances we've been given to live through, standing still is not an option. That's why we want to have special and different episodes of our Solublabla podcast. Special episodes called #TrainYourBrand like the initiative we have open on our website and that we invite you to discover. If you have a brand and this situation concerns you, maybe we can help you.

In this episode we'll have, as always, Ismael Barros and Máximo Gavete, and we'll be joined by a good acquaintance of Soluble, Alberto Henere, founder of Heneco. We'll chat with him about financing, startups, and the importance of having a strong financial team for brands.
https://www.youtube.com/embed/s9zZYx6ROXg
Who?
Alberto has over five years of experience in venture capital alongside Inveready. Thanks to this stage, he saw the opportunity 3 years ago to found Heneco, an outsourced finance department for early-stage and growth companies to help them with metrics control, finances, and financing strategy.
Episode highlights
- Meet Alberto
- CFO as a service
- Covid-19 Crisis
- Government startup grants
- Other topics
«An accounting firm assumes that the information it receives is correct and it might not be, because often there's a lack of internal control over what the startup sends.»